Social Network Presence for Business!

The importance of Social Media presence is increasing day by day.It has become a point of parity now.Customers ask for FB,LinkedIN and Twitter account of vendor to have a crowd review before finalizing the contract.Social Media presence of job applicants also plays a role in selection or rejection of his/her candidature.Here comes tips on managing social networks:

1. Invest time and effort to grow that specific channel. The trick, however, will be trying to maintain a quality network as your community scales.

2. Post more of the targeted content that’s working. If you notice people are specifically really enjoying blog posts, webinars, or something else — keep offering it! How can you tell what content’s working? Monitor comments, likes, shares, and clicks.

3. Find more opportunities to post relevant CTAs. Can you sprinkle more lead generation opportunities throughout your social media updates? It’s quite a balancing act, but a solid mix of calls-to-action (CTAs) and other content is healthy.

4. Don’t take success for granted – keep learning. It’s easy to get comfortable when something is going well. Remember, there are always opportunities to improve. Keep testing, analyzing your data, and increasing results!
Webbazaar is a leading digital marketing company from bangalore .To know more about us please log on to www.webbazaar.com.

Process of Email Marketing: by Vinaytosh

Hi Folks!

I hope you are doing fine! It is start of financial year and every business was busy in making plans for next quarter and now it’s time for some real stuff. I hope this blog will help you in your day to day needs. In case you have any specific questions about online marketing you can always write me on Vinaytosh@gmail.com .

In last post we talked about the macro strategy for email campaigns, in this post I would write on implementation side of it. For me it is a six step process:

1. Step 1: Define the objective of campaign as well as the target audience you want to tract.
2. Step 2: Start from a much targeted list prepared by organic methods. To keep it simple:” Never buy an email list”. It won’t help in long run.
3. Step 3: Ask for permission to collect email address and provide them unsubscribe option as well. Provided them freedom. If they don’t speak for you they will not speak against you as well.
4. Step 4: Prepare a landing page with call to action for target audience.
5. Step 5: Refine your campaign for people who have interacted.
6. Step 6: Depending on second campaign pass the inbound leads to direct sales team.

PS: Webbazaar is an expert in online marketing and Email Marketing to know more about our services log on to www.webbazaar.com